All posts in: Design Help

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Why User Experience Matters

We can all agree that design is important, and it’s even better when something that looks good works well. So, then why is user experience such a hard sell for some? With regard to design, UX is just as critical an element as the visual identity of a company. If the user can’t figure out how to navigate the site or app, they can be easily turned off, much like a bad logo design or unsuccessful packaging. User Experience can be of benefit to any digital platform, however when implemented strategically for ecommerce, complex applications, wearables or any experience where a user has to accomplish a task – the presence of UX opens up a clearer pathway to conversion. Ongoing user experience strategies and optimization can also greatly increase the longevity and scalability of a digital product. Focusing on the importance of user interaction is a key aspect in driving…

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1 year, 4 months ago
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Elevating Projects Through the Creative Brief

Kicking off a campaign, launch or site design is the undoubtedly one of the most optimistic points of a creative project’s lifecycle. There is a deep sense of possibility and excitement, along with a fresh new client relationship. Pencils are sharpened and it’s almost like the first day of school. It’s easy to jump into a project, rushing with ideas and innovative approaches. At a project’s inception, everyone from the client to the designers seem to agree upon a process to move forward and before you know it, the team is off and running – sometimes in different directions. As the course of the project moves forward, inevitably, clients make changes, designers take liberties and as a result – the true message of the campaign can get lost in translation. This possibility for a communication breakdown can result in costly edits, time spent in development and meetings – or even worse, a…

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2 years, 3 months ago
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Design as a Key Element in Successful Branding

There are many parts of branding from the strategy, positioning, culture, to the brand statement. However, design is obviously the most recognizable aspect of branding. Design and branding are inseparable but business owners often confuse the relationship between the two. For instance, many business owners associate the logo as the brand when it is more of an avatar for the company. With that said, how exactly does design impact a brand? Since the topic of the logo was brought up, you can say that the logo design is meant to support or conceptualize your brand statement and identity rather than represent the brand together. Take the financial company ING for example. Their logo has the symbol of a lion next to their company name. The purpose here is to represent a pedigree that commands respect, is authoritative, and is a leader. These are all qualities that people want to associate…

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2 years, 5 months ago
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Get Excited: Design Trends for 2015

2015 is here – everyone is excitedly anticipating the fresh opportunities that surge in with the new year. We know that staying ahead of the curve and moving with the ebb and flow of design is important, so we did some of the heavy lifting for you – with a compilation of the most popular and talked-about approaching movements. Without further ado: 9 design trends that will be prevalent this year, as theorized by designers. Animation Bringing websites to life with technologies like HTML5 and WebGL – even something as simple as using a slight animation when scrolling through a website, something to catch the users’ eye. This technique is effective, as long as it isn’t overdone. Interactivity Creating an interface that can include sliders, and other authoring tools to create an experience that involves a maximum amount of interaction between the user and the activity. Ensuring that the viewers…

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2 years, 7 months ago
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Strategy: Creating a Battle Plan for Your Brand

Company founders have found themselves in a growing environment where relevant, informative content is becoming increasingly important to consumers, as they look for quality over quantity paired with impeccable visual presentation. Value is found and cherished when organizations design a focused strategy, zeroing in and developing projects that make an impact on their audience. This isn’t just a technical process, where designers and web developers throw themselves into their devices and birth a robotic, high-efficiency product; now, companies are tasked with establishing differentiation through passion. Passion is creating an image that represents what the organization lives and breathes, and proudly projecting a unique vision. It is knowing what the brand represents and mirroring that tone within content and visual, speaking the same brand language across all communication platforms, embracing text, audio and video. Of course, organizations want feel reassured that the informative content and engaging visuals they produce are being…

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2 years, 8 months ago
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Web Design for Startups: What Are Smart Startups Doing With Their Websites?

It’s becoming difficult for startups to ignore web design. To many startups, website design may seem like a way to present their company in a meaningful way. However, it is far more than an aesthetic function. Design is about creating something in a way that is meant to be used. It gets people to delve into your content, evaluate your products, and take part in a unique experience (if that’s your goal). If that’s the case, what should startups take notice of when it comes to design? Here are some great examples of what some startups are doing. 1. Being as direct as possible – Many startups are cutting to the chase and simply stating directly what a new visitor will get out of using their website or what they are offering. The goal is to quickly state the benefit out of using the website in a few sentences and…

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2 years, 11 months ago
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How a Custom UI Design for a Website Enhances UX

The importance of how a custom user interface (UI) design for a website can enhance user experience (UX), is often overlooked by many professional web designers, web design companies, and even very large and well established global software development firms During the development process stages of designing a new company website for an online business, the user interaction experience, in relation to the design of a website is something that should not be taken lightly! Overlooking core fundamentals, by not taking the time to consider additional possibilities from alternate perspectives, can be detrimental to the long term success of the website and/or online business. On the other hand, taking the time to consult with a company that has many years of user interface (UI) design experience, can definitely be a huge benefit, in more ways than one! Interface designing methods that are very simple, yet very effective for enhancing a positive user…

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3 years, 10 months ago
Continue Reading Creative Website Ideas That Hold Water

Creative Website Ideas That Hold Water

Creative Website Design Ideas and Innovative Graphic Design Concepts That Hold Water Simple But Creative Website Development + Graphic Design Ideas That Really Do Hold Water Creative Ideas That Hold Water from Concept to Design, Creative Design Talk, is a Inspirational Creative Web Design Blog by Web Based Graphic Designers From Experts at An Experienced USA Based Website Development Company A Well Balanced Combination of Innovative and Very Creative Ideas From Creative Graphic Design and Simple Web Development Concepts, for Web Design Professionals, That Hold Water.. Simple Website Ideas that Help Online Businesses Standout http://creativeagencytalk.com/2013/09/08/simple-website-ideas-that-help-online-businesses-standout/ The Power of Unique Website Content http://creativeagencytalk.com/2013/09/05/the-power-of-unique-website-content/ Writing Content Search Engines Will Love http://creativeagencytalk.com/2013/09/05/writing-content-search-engines-will-love/ Using Visual Design To Brand A Company http://creativeagencytalk.com/2013/08/21/using-visual-design-to-brand-a-company/ Creative Agency Talk Provides Expert Recommendations from a Creative Website Design Company / Graphic Design Firm Learn how to turn your ideas into money, by taking the time to insure all extra details…

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3 years, 11 months ago
Continue Reading Simple Ideas That Standout

Simple Website Design Ideas That Help Online Businesses Standout

Creatively inspired web designs with a meaningful purpose, designed to captivate the minds of visitors. Increase the time website visitors will remain on your site, and with the right product, service, and price point for target market; a new website with a responsive web design / custom theme, could help to take your business to the next level. Creativity is often found to Coincide within Forms of Simplicity of an Experienced Artist and/or Graphic Designer Experienced website development companies understand the concepts and logic behind the theory of a simple clean design that help keep visitors interested! Websites with easy navigation, high quality custom graphics and a purposeful responsiveness help to keep content properly organized while at the same time offering a very easy to navigate design that is also highly optimized to generate free organic traffic at all major search engines, including Google.com Very Simple and Professional Website Design…

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3 years, 11 months ago
Continue Reading The Power of Unique Website Content

The Power of Unique Website Content

Using The Power of Unique Content to Generate Long Term Positive Effects for your Company Has Many Useful Benefits When designing a new business website for an online company, image is everything… The perceived image of a company is conveyed though more than just pictures, graphics, and images. Unique textual content within a website combined with an easy to use navigation interface and high quality graphics, is necessary for online business, in very competitive markets, that want to succeed in the long run. It is very important for content within a website to be considered relevant to other important factors of search engine optimization. Creative Content Marketing, Done Right… Unique Website Content Will Generate Long Term Positive Effects! For most progressive thinking businessmen and businesswomen, taking common sense in to consideration, from a web basied business perspective, there is not much of a point in having an online business or company…

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3 years, 11 months ago