All posts tagged: Tips for Startups

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5 Startup Strategies for Dodging Setbacks

1. Strengthen Your Vision First and foremost, a brand must be its own biggest fan – having a clear vision and holding on to it, ensuring that focus remains strong, is the most important driver for success. Losing sight of the inspiration can be common, depending on the stage of the process that the startup is currently immersed in. It’s a normal occurrence (as humans, we need to diversify our outlook often), and must be nipped in the bud as soon as it rears its doubting head. Know what you want to achieve through your business and its objectives. 2. Clearly Plan and Set Benchmarks Begin your brand strategy with a plan, and especially clarify financial goals and plans. A passion is important, indubitably – but a brand must remain practical in regard to what it can accomplish based on the selected or available budget. Establish realistic goals and targets…

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5 years, 4 months ago
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Pitch Perfect: The Secret to a Flawless Pitch Deck

As brands begin to find their new pace in the new year, startups are perking up their ears, trying to pick up any tips and tricks to improve their image and business. While many options exist to assist them in their optimization, one of the easiest and more fun methods include creating pitch decks. Raising money from investors isn’t easy in the best times, and for startups it can be especially challenging (without the experience that other brands have collected over the years). To perfect a pitch, a brand will need to follow specific points, achieving the ideal presentation framework. Clean It Up Investors are not interested in a cluttered and over-detailed presentation; a way to ensure that you begin on a strong note is to think about your “elevator pitch.” A common exercise in the business world, this condenses your message into a 60 to 90 second speech that…

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5 years, 4 months ago