All posts tagged: writing

Continue Reading content-marketing

5 Tips to Create an Integrated Content Marketing Plan

There’s no going around it anymore. Content marketing has become a core marketing strategy for businesses that want to thrive in the digital space. Great content helps create relationships, followers, shares and engagement. One of the biggest reasons more companies are being drawn to it is because search and paid search have become more competitive and difficult. While some companies are using content as a core strategy with great success, it is best to integrate it with your other marketing efforts, especially social media and SEO. By combining it with multiple marketing channels, you amplify the results all across the board. With that said, you still need to make sure that you have a plan to integrate a content strategy into your current strategies. Here are some tips to make it work. 1. Specify Your Core Audience One thing that companies will realize is that their audience will differ from…

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4 years, 8 months ago
Continue Reading Content Search Engines Will LoveContent Search Engines Will Love

Writing Content Search Engines Will Love

It’s no secret that search engines, especially Google, loves unique “human created” content. Reusing old content and using SEO software to generate content is not recommend by experienced search engine optimization experts and business-minded internet marketers. Experienced search engine optimization experts and content developers, understand the underlying factors as to why writing unique and relevant content for websites it is important to ensure the long term success of a profitable online business. Any page of any website is able to be optimized to be relevant for any keyword and/or keyword phrase. Content is only one of many factors that can be used to increase the keyword performance of keywords and search terms for a website at search engines. Create a corporate identity with impressionable textual content that will leave a lasting positive image for your business! It is important to learn how to effective use the content on any given…

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5 years, 3 months ago