Company Archives - Creative Agency Talk

The Creative Pitch Process: Revisited

Hiring a creative agency is one of the most critical and challenging tasks for companies.The problem is that the pitch process hasn’t changed for what seems like forever. Most stakeholders, executives and business owners don’t come to the table with the information needed for agencies to prepare, leaving the agency to provide a muddy view of what a project with entail, and a client who doesn’t have a clear understanding of deliverables. Anatomy of A Pitch Process In the most simple of terms, there are two kinds of pitch processes. Those that are thoughtful, well-planned and considered; and those that are down and dirty, get the job done types. These usually vary depending on the scope of work – whether a focused activity like a logo redesign or a sweeping project like a website or product launch. Because the pitch process is a vastly different experience for many people it…

Creative Agency: Important Facts When Looking for a New Creative Agency

If you’ve been trying to find the right creative agency to work with, you’re probably inundated with all the choices that are available to you. There are many great agencies but it’s more about working with an agency that can deliver on your needs and match the way your company works. Some of the few things to look into include the culture of the company, their capabilities, and the types of designs they focus on. The first thing you need to look at is what kind of creative agency you’re dealing with. Some agencies only focus on the digital arena, some only focus on offline and some only work with multimedia. Ideally, you want to go with an agency that has the expertise to deliver on multiple marketing channels and media types. You also want to look at how big a company is. Small agencies may not be handle bigger…

White Paper Design Makes All the Difference

Your white paper can be one of the most powerful selling tools for your products and services. But nothing can kill sales faster than a poorly designed white paper. It doesn’t matter how valuable the information and message is. If people are put off by the design or have a hard time reading the content, your white paper will end up in the recycling bin. There are many elements of white paper design that contribute to its effectiveness. The most obvious one you’ll notice right away is the cover. You want to convey value right from the beginning with a great title, cover image, and a message that conveys there’s more to the white paper than the title. The visual presentation is the first thing that the reader will see, so you want to make sure you create the right first impression. Then there’s the layout. Many companies understand that…

The Power of Unique Website Content

Using The Power of Unique Content to Generate Long Term Positive Effects for your Company Has Many Useful Benefits When designing a new business website for an online company, image is everything… The perceived image of a company is conveyed though more than just pictures, graphics, and images. Unique textual content within a website combined with an easy to use navigation interface and high quality graphics, is necessary for online business, in very competitive markets, that want to succeed in the long run. It is very important for content within a website to be considered relevant to other important factors of search engine optimization. Creative Content Marketing, Done Right… Unique Website Content Will Generate Long Term Positive Effects! For most progressive thinking businessmen and businesswomen, taking common sense in to consideration, from a web basied business perspective, there is not much of a point in having an online business or company…

New Blog by A Creative Web Design Company

New Creative Design Talk Blog for web design companies, graphic design companies, creative design agencies, online businesses, web designers, graphic designers, local businesses, creative marketing experts, or anyone that is seeking advice about how to create and maintain higher standard of quality for your company. New Creative Design Blog for Graphic Designers << Blog posts related to the following topics >> Advice For Businesses Business Help Community Projects Concepts and Ideas Corporate Identify Creative Concepts Creative Ideas Custom Graphics Design Company Expert Recommendations Marketing Tips Web Design Web Development Blog posts include ideas from experienced designers help create with designs that inspire, as well as leave a lasting positive impression, that will help get your company noticed, with the use of creative ideas that with improve brand awareness, while aiming to increase the visibility of your company or online business. Advice from experienced graphic designers, web developers, and internet marketing…

Using Visual Design To Brand A Company

The visual relation associated with a brand and/or design of company website can play a very large role in the potential success or possible failure of any and every company or the website of a company, and especially web based companies. Most experienced graphic designers and/or professional web designers know how use these design elements to create a pleasant visual experience that simulates brain to maintain interest, with a desire to want to know or learn more. Important factors related to the visual branding of a company include: Colors, font, types of images, style of graphics, combination of colors, the use of pictures with real people, graphic/image quality, font size, combinations of fonts used, font styles, as well as other related design factors. To most people many combinations of colors and/or fonts clearly just “do not look good,” to almost anyone, but on the other hand there are color combinations that…

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